Product Life Cycle Extension Strategies ... for years and would never switch to another brand. Better Marketing suggests ideas such as offering a loyalty program, online flash sales, search ...

To build customer awareness of your brand, product or service, magazine advertising requires you to plan and promote long enough to get the attention of your intended audience. Your best ideas ...

“can make any product or idea contagious,” he says. In a roomful of marketing and social media mavens, Berger’s data that word of mouth is the primary factor behind 20-50 percent of all ...

The key to success in the promotional products marketing industry is not to manufacture and print the promotional items yourself, but to simply market these items and enlist the services of ...