There are lots of well-crafted, wide-ranging, all-inclusive marketing definitions. A sampling: American Marketing Association (AMA): "Marketing is the process of planning and executing the conception, ...

Word-of-Mouth Advertising Definition: An unpaid form of promotion in which satisfied customers tell other people how much they like a business, product or service Word-of-mouth advertising is ...

Contrast with "interrupt advertising," which requires users to cancel a message that demands their attention. See interstitial ad. THIS DEFINITION IS FOR PERSONAL USE ONLY. All other reproduction ...

An advertising system that embeds ads within ... See smart tags. THIS DEFINITION IS FOR PERSONAL USE ONLY. All other reproduction requires permission.

When it comes to magazine advertising, most people think of the large, glossy, national publications full of big brand advertisers. And it may seem like your own business doesn't belong alongside ...