There is an alternative to getting beachy waves without the perm: Go to the beach. Or, if you don’t have that luxury, get really good at doing it yourself, with superb products and hot tools.

Any sort of chemical treatment, including a body wave perm, will damage your hair to ... and it makes me look like I just got back from the beach even if I’ve been sitting in my apartment ...

Today's perm types, however, are long-lasting and provide more subtle, natural-looking body and waves. The hair transformations we've seen on social media don't lie; the end result of a beach wave ...

The texture perm adds soft waves to the hair and is perfect for the carefree summer months because the season's hairstyles have and always will be centered around natural-looking beach waves." ...

You don’t have to make a trip to the beach to get massive waves. A beach wave perm provides that soft, tousled look (only it lasts up to four months, as opposed to one day). If you have straight ...

Spiral perm. This popular and timeless perm gives your hair tight, bouncy curls. Beach wave. This perm gives your hair loose curls while looking fuller. Stacked perms. These are layered curls.

Dudley says spiral perms, body waves, and beach wave perms are trending for straight hair. "They look more like a natural wave or curl, which is why they're popular." Perms can also be classified as ...