Throughout Daytona Beach, signs promoting the race hang on bar windows. Placards sit on tables in hotel lobbies. Restaurants ...

The International Speedway Corporation, a company founded by Bill France Sr. under the name of Bill France Racing, Inc., initially owned the Daytona International Speedway. However, the ISC went ...

The world of sports is changing and America’s top motorsport is prepared to go global. Bill France Sr. founded NASCAR all those years ago and his family has owned and operated the business ever ...

Despite F1's explosion in the US market in recent years, the Daytona 500 remains one of the most-watched race events on TV. One week after the Super Bowl, sports fans will descend upon the Daytona ...

With the help of Bill France Sr., who would go on to found NASCAR, the road event found enough success to justify constructing a purpose-built oval in the area. Thus arrived the 2.5-mile oval ...

Since it first began in February of 1948, NASCAR has been owned by the legendary France family. It was founded by Bill France Sr., handed down to his sons Jim and Bill France Jr., and later to Brian ...

The France family is the private owner of NASCAR since 1948, when Bill France Sr. built the premier stock car racing organization from the ground up. They developed the sport from a regional series to ...

Richard Petty's entrance at the NASCAR Hall of Fame stunned the crowd with an unexpected wardrobe reveal, blending tradition ...

Bill France Sr., NASCAR founder and close friend of Earl, honored his contributions to the advancement of the automobile by naming the trophy for NASCAR’s most prestigious event after him.