*LeBron James is making history once again–this time in the toy aisle. The NBA star is now the first male athlete to be honored with an official Ken doll in his image, part of Barbie’s ...

Mattel Inc. unveils the LeBron James' Ken doll as part of the 'Kenbassador' series. Associated Press LeBron James is now the 1st professional male athlete to have likeness depicted in a Ken doll.

He has been named the first “Kenbassador” and will become the first Ken doll to celebrate “legendary male role models across the world.” James called it an honor. “As a young kid ...

The doll also marks the first Ken doll of a professional athlete Mattel LeBron James is making history yet again. The basketball legend, 40, has teamed up with Mattel to become the brand's very ...

Now he’s the new, first-of-a-kind, Kenbassador. Mattel is announcing that James is the first celebrity doll to be released in a new series of collectibles intended to celebrate the 65th birthday ...

NBA star LeBron James is getting his very own Ken doll, Mattel announced Wednesday. The iconic toy brand confirmed to "Good Morning America" that James' Ken doll is the first in its 65-year ...

NBA star LeBron James is getting his very own Ken doll, Mattel announced Wednesday. The iconic toy brand confirmed to "Good Morning America" that James' Ken doll is the first in its 65-year history ...

Speaking on the honor of having Barbie and the LeBron James Family Foundation partner for the release of what marks the first Ken doll of a pro athlete, James tied his latest endeavor to what he ...

Coming to toy shelves soon: LeBron James in the form of his own Ken doll. James, the NBA's all-time leading scorer and 21-time All-Star, through his LeBron James Family Foundation, has partnered ...

Barbie teamed up with the Los Angeles Lakers star and his LeBron James Family Foundation for Mattel's new campaign to create a doll of James. He is the first doll announced for the "Kenbassador ...

LeBron James, who has been dubbed “King James” and “the Greatest of All Time,” is many things: an NBA living legend, an Olympian, a husband, a father, a style king, and now a Ken doll.

Mattel has announced the release of a new Barbie in Mr James' likeness, making him the first professional male athlete to be honoured as a Ken doll. "We are excited to bring fans a new ...