Freight customer satisfaction metrics should matter all the time because brand loyalty is hard to earn and easy to lose.

As part of the Safety Shot partnership, ATR will leverage peer-to-peer marketing, product trials, and will engage in ambassador-led activities on campuses and on social media. Ambassadors will ...

Unstereotype Alliance, a business initiative convened by UN Women, more inclusive advertising campaigns positively impact ...

PAR Punchh restaurant report offers insights, trends, strategies for convenience-store operators to remain competitive ...

Bridging the gap between artificial intelligence and human connection is more important than ever in e-commerce. As AI ...

Hugo Boss (BOSSY) demonstrates brand strength and pricing power, with high gross profit margins and a growing loyalty program ...

Brand Keys, in compiling its 16th annual Loyalty Leaders List, identified expectations as the key driver of consumer behavior and loyalty. "This year consumers assessed 1,465 brands in 142 categories.

In addition to the Brand Day Campaign, Momcozy continues to drive brand evolution with several exciting new initiatives.

A growing number of travelers are spending more money on experiences than possessions, and the travel industry has paid close ...

See what a point or mile is worth with our appraisals of a loyalty program’s currency ... policy and product review methodology for more information. A new luxury brand with ties to Wyndham made its ...

You provide customers with multiple ways to interact with your brand and thereby create a more personalized and convenient experience for them, which leads to increased loyalty and satisfaction. For ...