CKE announced today the rollout of new, Carl’s Jr. and Hardee’s logos, designed to better reflect the quality of its menu items by giving the chains the look and feel of more upscale sit-down ...

With the rebranding – which includes redesigned packaging, in-store menus, employee uniforms, a new logo, and a new slogan, "Pioneers of the Great American Burger" – Carl's Jr. and Hardee's ...

CKE Restaurants Holdings launched a brand refresh for its Carl's Jr. and Hardee's brands ... including a made-over "Happy Star" logo and other design elements that are textured to invoke charbroiled ...