A new app, Verb.AI, wants to pay the generation that’s most laissez-faire on digital privacy for their scrolling time. Rather ...

Chinese fashion phenomenon Shein continues to rise in popularity across Australian online marketplaces and Gen Z shoppers are ...

Get ready to share and connect! As Coca-Cola revives its iconic "Share a Coke" campaign globally, the brand has embarked on a quest to amplify connections with Gen Z as the campaign is launched in ...

Making up around 15% of China’s population, Gen Z is a powerful driver of luxury consumption. We dissect the cohort’s leading ...

For Chinese Gen Z, social media serves as the primary platform for authentic connection-building, driven by their passion for self-expression and exploration of identity. Naturally drawn together ...

Labubu have become Gen Z’s go-to bag accessory ... In 2019, Lung teamed up with Chinese toy company Pop Mart to release blind-box figurines of the beloved character. However it wasn’t ...

Taiwan’s burgeoning youth content sector is getting a major boost as international players join forces to nurture the next ...

Model of a J-10CE fighter jet is on display at the booth of China National Aero-Technology Import & Export Corporation at the ...

Bubble tea is rapidly gaining popularity in India, with the market projected to double by 2033. Fuelled by social media ...

SINGAPORE. Welcome to our day-by-day coverage of the TFWA Asia Pacific Exhibition & Conference in Singapore (11 to 15 May). We feature our choice of the week’s highlights in words, photos and video.

Also, an increasing number of Chinese consumers, especially Chinese Gen Z'ers, are attaching greater value to Chinese cultural flavor in the brands they consume. Nowhere is this more evident than in ...