Ad spend to rise by 15-20% According ... and mass media integrations to stay ahead of the competition." While major players such as Coca-Cola and Pepsi are investing heavily in marketing ...

The campaign, featuring cricketing icons like Sachin Tendulkar and Mohammed Azharuddin, struck advertising ... pack to take on competition from Campa. Both Pepsi and Coca-Cola recently introduced ...

When the going gets tough, the tough go advertising … that’s the thought that occurred to me this week as I looked at how ...

Eugene Greening, Green Bay Packers super fan known as Mean Gene, the Dancing Machine, died Saturday at age 81. As his super ...

On March 6, 2025, Coca-Cola posted its latest ad with NewJeans (NJZ ... Min Hee-jin, in turn, alleged that NJZ faced unfair competition from other HYBE girl groups. This discord culminated ...

"So thick it stands up to the straw," says Who drummer Keith Moon in this 1967 commercial jingle before yelling, "Great ...

Pepsi reignites the Cola Wars with a nostalgic ad taking a jab at Coca-Cola, while Reliance’s revived Campa Cola disrupts the ...

As artificial intelligence continues to revolutionise industries around the globe, Penquin, a leading brand and ...

Wendor has secured $2.5 Mn from commercial refrigeration company Elanpro, which now holds a 41% stake in the AI vending ...

Reactive advertising keeps brands in the cultural conversation, but does it build loyalty or just fuel fleeting buzz? As ...

A new window will open on June 1 before closing on June 10, five days before FIFA's revamped competition kicks off in Miami.

What if we reinterpreted the legendary 1980s commercial ‘I Feel Coke’ through the lens of youth in 2025? Now, sit tight and enjoy this new version brought to you not only by Coca-Cola and ...