Cracker Barrel's logo change sparks fury
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Cracker Barrel's new, simplified logo is drawing criticism from some customers. The chain unveiled a new logo on Tuesday.
A professional logo encourages a customer to do business with a new company. A logo can also make a good impression on potential partners, other businesses and colleagues that you are networking with.
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There’s a whole lot of messaging going on in a well-designed business logo. That being said, the work of designing a great logo doesn’t just end when the visual is presented to the audience.
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Cracker Barrel said its new logo is aimed at creating "an enhanced brand look and feel," but reactions have been mixed.
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