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This signals a broader shift: Consumers want more than transactions; they want participation, ownership and shared success.
Human experience relates to how the customer interacted with the organisation at every point of their journey, says Luke ...
I traveled to Rome to accept an award for my recently published novel, The Accidental Jesus. The event would cap this year’s ...
Enterprise resource planning (ERP) projects are more likely to fail if a data strategy is not central to your ERP roadmap.
With aligned processes and customer touchpoints, you can gain a more accurate picture of what’s working (and what’s not) ...