Who gets to own a number? That's the question at the heart of a dispute between football star Lamar Jackson and Dale ...

Lamar Jackson is building a brand around the No. 8, which he wears for the Baltimore Ravens, and isn't afraid to go ...

Dale Earnhardt Jr. has announced a change to ... The 26-time Cup race winner acquired the rights to the DEI-style number and font late last year, allowing the team to sport it for the 2025 NASCAR ...

The No. 8 font used by Dale Earnhardt Jr. had been under trademark ... The two-time NFL MVP has said in the past he would change his number to one if he ever won a Super Bowl.

Dale Earnhardt Jr. tried to register for the trademark number 8, but Lamar Jackson came in out of nowhere and filed an ...

Dale Earnhardt Jr., of course, drove the now-iconic #8 Budweiser car early in his career when he first started driving for his dad’s Cup Series team, DEI. But longtime NASCAR fans know how the story ...

Sammy Smith pilots the No. 8 for JR Motorsports, which Dale Earnhardt Jr. owns, in the NASCAR Xfinity Series. The number uses the same font that Earnhardt used when he raced for Dale Earnhardt ...

Baltimore Ravens quarterback Lamar Jackson took legal action against Dale Earnhardt Jr. for using the number 8 in a similar font. This prevented Dale Jr.

Dale Earnhardt Jr. announced Friday that he has secured the right to use a stylized version of No. 8, resolving a dispute ...

Two-time MVP Lamar Jackson is looking to block NASCAR legend Dale Earnhardt Jr. from putting a trademark into the No. 8, which they both have worn.

Lamar Jackson’s drive to win the battle of the famous No. 8s is racing on. Last year, Jackson challenged a trademark claim ...

Two-time NFL MVP Lamar Jackson is taking on a new opponent this week: longtime NASCAR racer Dale Earnhardt Jr. The Baltimore ... 2024 without renewing them, leaving Earnhardt Jr. to claim the No. 8.