In the post-pandemic era, more women than men have taken up traditional on-course golf. According to the National Golf ...

The brand’s new logo is as serendipitous as it is straightforward, but no less sublime. It almost feels like an intervention ...

Boston Legacy FC, the National Women's Soccer League's new franchise, debuted its logo in front of fans on Saturday.

The team said the logo represents integrity, grit, and style, and the eight feathers symbolize the eight original NWSL teams.

“The work was great, so we began publishing the efforts to provoke conversations internally and externally,” said Curt ...

As their 2026 kick-off date gets closer, Boston Legacy FC reveals more of the organization's plans for the NWSL's newest club ...

Orlando Magic players will wear three new uniforms and play on a new court as part of a franchise rebranding, which includes ...

The recent history of venerable watchmaker Urban Jürgensen has been unbecoming of such a grande marque. It was founded in ...

After a tumultuous start to the NWSL expansion side’s existence, chief revenue officer Amina Bulman ensures the club is prioritizing building trust amid a rebrand.