PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may ...

Ralph Lauren debuted Patchwork Americana, a collection that reimagines the heritage brand’s iconic patchwork motif, ...

COOFANDY, a leading name in modern menswear, officially launches its 2025 Wedding Season Campaign, titled “Wedding Season: ...

Gingham prints are an easy way to inject some fun into your go-to ensemble, whether it’s a jeans and a top combo, a skirt and ...

Denim dresses are a staple for spring and summer, and with Scotland's weather known to change seasons in an instant, they are ...

The best cardigans for women from high street and high end. From cropped cardigans, button-front designs, to chunky knitwear ...

Made with a Forever Comfort footbed, to keep your feet sore-free, the Next sandals feature a suede leather upper, an open toe ...

This week all eyes are on Zac Posen, the designer now overseeing arguably the most famous American clothing brand: Gap.

Spanx, known in the aughts and 2010s for its confidence-boosting shapewear, is now home to hundreds of other designs and ...

Four stylish ways for men to wear a tie beyond the suit ...

A fabric whose fashion history goes back to the 1920s, tweed is in the reckoning again. And thanks to lightweight iterations, ...