News

In this article, you’ll find 11 examples of the most popular slogans and jingles in advertising and learn the copywriting tricks that make them so compelling. 11. Motel 6: “We’ll Leave The ...
A slogan is a catchy phrase or series of words used to help consumers remember a company, brand or product. Companies create unique, memorable or funny advertising slogans to use in various ...
In this ad, for example, it's in the top right ... This modern Frosted Flakes box features the slogan, which used to only appear in advertising until the 1980s, when it was added to packaging.
Advertisers who employ semantics in their messages must be aware of how their target audience will interpret slogans ... Contextual advertising allows marketers to create ads within the context ...
But catchy advertising slogans as we know them really took off in the 1950s ... Creatives of the 1970s also came up with one of the earliest examples of sexual innuendo in advertising, with Harmony ...
That’s not a particularly memorable slogan — but a recent study tried to quantify what makes an advertising slogan good. As researchers led by Mayukh Dass of Texas Tech University explained ...
An icon in the shape of a lightning bolt. Impact Link Presidential slogans have the potential to be powerful: a force for change, a rallying cry. They can also be completely forgettable.
Like Red Bull, many other brands employ such slogans to help promote ... But whilst such advertising continues to be legal (and much favoured, for example, by supermarket retailers trumpeting ...