In an era of agitated distraction, Americans latch on to simple catchphrases as a way of grasping complex realities, writes Steve Almond. Trump and Republicans use this to their advantage. Democratic ...

Zombies might be fiction, but Season 2 of 'The Last of Us' still has me planning for the end times. Could the show's Seattle setting be climate haven I've been looking for?

A closer look at how anti-smoking campaigns have changed over the years, in India and around the world, shaped by evolving ...

Use precise geolocation data and actively scan device characteristics for identification. This is done to store and access ...

The Canadian Association of Journalists (CAJ) capped off its 2025 national conference weekend by presenting this year's CAJ ...

A business logo appears on all of the company letterhead, communications, marketing and advertising ... logos use recognizable words as the logo (example: Walt Disney). The words appear in unique ...

In an increasingly competitive market, businesses need more than just a great logo or catchy slogan to stand out. They need to create an immersive sensory brand experience that engages customers on ...

The billboard that claims to know you're hungry, for example, or the digital ad targeting 30-year-old women who like dogs and are "in a relationship," are not one-to-one marketing examples.

And while extra fees will obviously generate the added revenue the airline desires, the bigger question is this: By grabbing ...

JAGUAR Land Rover is to review the advertising agency behind its controversial pink rebrand after facing a fierce backlash.

The most famous ad campaigns of all time aren’t just milestones in marketing history—they’re reminders of the power of ...