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PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may ...
A good lip liner has the ability to transform your makeup. Not only does it extend the longevity of your lip products and ...
Rashmika Mandanna stunned in a beige ethnic suit paired with a bun adorned with gajra during Kuberaa promotions in Chennai.
Makeup artist, Shradha Luthra got rokafied, and her minimal look in Tarun Tahiliani's gorgeous lehenga again solidified what ...
The founder of Rhode beauty, Hailey Bieber needs little to no introduction in the realm of beauty. Proof? These 25 trendy makeup looks.
June 30 is slowly creeping up, and that could only mean one thing – the outrageously good end of financial year (EOFY) sales ...
With 20 shades in the Lifter Gloss line and a formula that delivers serious shine without the stickiness, Ice has clearly earned its spot as a new staple — especially for those still longing for that ...
Reese Witherspoon is the queen of chic and breezy summertime fashion. Learn how to recreate the superstar's best outfits for ...
Astrologers say these are the best beauty looks according to your Venus sign. Check out the best makeup inspo and products ...
Rekha stunned in an onion pink Banarasi saree by Manish Malhotra, featuring lotus motifs and gold detailing. She accessorised ...
Enjoying her time in Monaco, Disha Patani looked effortlessly at ease, donning bold outfits, and we’re definitely here for it ...