To unlock the full benefits of creator partnerships, the best marketers are learning to treat creators as true creative partners.

AI infrastructure company quadruples ARR, processes 100 trillion decisions monthly, and adds former Braze executive Matt McRoberts as Chief Business Officer ...

As Chief Marketing Officer, Lauren Colonna will lead ... Concurrently, she will continue to serve as the Founder/Managing Partner of Ovis Creative – a strategic partner of LinePoint ...

Airtel Africa has appointed Publicis Groupe Africa as its integrated marketing partner across 12 key markets on the continent, marking a strategic collaboration aimed at delivering creative, ...

FP7 McCann Doha has been appointed as the integrated marketing and communications agency partner for Ooredoo Qatar. The multi-year partnership, effective from March 2025, will see the agency lead ...

Shock Top recently went through a transformative rebrand. With revamped packaging, a new logo, and an expanded and integrated marketing campaign, Shock Top aims to shock a new generation of beer ...

By the time the league tipped off in January, its roster of brand partners included Miller Lite ... vice president of mobile experience marketing at Samsung Electronics America. “Unrivaled … was ...