Well, there's a name for it! It's called Frutiger Aero. But why did it exist, and why has it become such a core part of 2000s online nostalgia? An ICE raid disrupts life on Martha’s Vineyard Rod ...

Sometimes called Web 2.0 Gloss, Frutiger Aero is the design most associated with tech companies in the early 2000s. It usually incorporates images of water, greenery, animals and the latest in ...