The brand is bringing back an iconic effort with a focus on shareability and customization to engage a cohort of digital natives that crave authenticity.

The custom labels are back for the first time in over a decade. Now, there are digital elements for even more personalization ...

KFC's recent ad in which a man is baptized in a lake of gravy has sparked hundreds of complaints from some viewers who claim ...

A majority of Gen Z Americans said YouTube and TikTok influencers are more popular than movie and TV stars, according to ...

Why don't bosses like new college grads? Some bosses say that the group is unprepared for the workforce and can’t hack the ...

As Indian snacks brand Haldiram’s plans the expansion of its UK operation, Food Manufacture meets Rhea Agarwal, the firm’s ...

Discover the features and pricing of Maruti Suzukis new Tour S, tailored for commercial use and based on the ...

When thinking about how my Gen Z friends and I would like brands to advertise to us, I struggle to find an answer straight ...

Kat Abughazaleh's run to represent Illinois’s 9th District in D.C. provides some insight into how Gen Z candidates might ...

A new Deloitte study shows that Gen Zers are choosing social and creator-driven content over big-budget entertainment, as ...

Danielle Hamilton is not your average CMO. With a career that spans globally across financial services, FMCG, retail, ...

Folk-stomp is bigger than ever, but Mumford & Sons and the Lumineers' new albums sound like deliberate rejections of that ...