Freshly tattoo-free and “here to flatter you” Pete Davidson has been anointed “The Official Boyfriend” in Reformation’s new ...

Because Generation Z uses TikTok for job searches and career advice, it's reshaping how companies think about recruitment.

It’s not that Gen Z doesn’t believe in experts. Rather, it’s that social media has rewired the way they think about ...

There is no way Generation Z would put up with that for a minute. They would go online, they would look to Asia, they would get a cheap and cheerful patch alternative, probably called a Pookie Rizz ...

TikTok has sparked a lively fashion debate, with Gen Z urging millennials to say goodbye to their cherished denim jackets, once a staple in their closets. Now labeled ou ...

From Huishan Zhang to Molly Goddard, discover the best wonder-inspiring wedding dresses for the cool-girl brides of 2025 ...

LOVE them or loathe them, Uggs are back, embraced by Gen Z and A-Listers alike. Here Clemmie Fieldsend takes aim at the Noughties clumpy footwear, currently threatening to reclaim ...

Once seen as the home of relaxed style, the Sunshine State now hosts a slew of brands raking it in – and making a splash in ...

Conna Walker launched House of CB, a successful women's fashion brand, using a £3,000 loan from her father. The brand has been worn by J-Lo, Beyonce and Taylor Swift.

Thanks to a confluence of trends including cost-conscious consumers and high luxury goods prices, the “shame” of buying a ...

The early 2000s were a time of bold fashion choices, questionable trends, and iconic looks that are now making a massive ...

Before mass production, we focused on quality and craftsmanship. Today we're addicted to novelty and disposability.