Color is one of the most powerful tools in branding, but most businesses overlook how context alters its impact. New research ...

Haas will be celebrating a significant milestone at the Canadian Grand Prix, as the American outfit contests its 200th race.

It’s not HBO, it’s Max — but the new standalone logo for Warner Bros. Discovery‘s streamer now certainly looks like HBO’s at a glance. The Max streaming service has quietly launched a ...

This sneak peek showed off the team's new design with stark white side pods adorned with a prominent black Haas logo. This change might indicate a minimalist design trend, perhaps with elements of ...

With stark white side pods emblazoned with a bold black "Haas" logo, the new look of their car reflects a trend towards cleaner, minimalist design. There's much more black, or maybe uncovered ...

You can find him on X @AlexOnRacing. Gene Haas has discussed the closure of Stewart-Haas Racing and what the future holds now the NASCAR Cup Series season has come to an end. The racing team ...

KANNAPOLIS, N.C. -- NASCAR team owner Gene Haas will remain in the Cup Series and field one car in 2025 in the wake of the decision to shutter the organization he owns with Tony Stewart at the end ...

NASCAR team owner Gene Haas will continue to compete in NASCAR's national series despite his team's closure post-2024 season. Haas confirmed he would keep his involvement in the sport with one Cup ...

Gene Haas will retain one SHR charter ... the No. 41 car for Stewart-Haas has often been seen with Haas' logos plastered on the car, meaning the fourth of SHR's four cars was likely funded ...