Deal Pro Secret – You should always buy these products as generic. When it comes to paper products like tissues, paper towels ...

When you’re shopping for everyday household items, it’s easy to gravitate toward big-name expensive brands. They’re familiar, ...

Brand name paper towels often cost significantly more than generic options, without providing much added benefit. The main purpose of paper towels is to absorb spills and messes, which generic ...

Good examples are sugar, flour, rice and butter. It's also good to remember that generics aren't cheaper if you end up having to use more, such as paper thin generic paper towels.

because the generic items do not work as well. Watch the video to see how three items -- storage bags, paper towels and Ibuprofen -- held up when put to the challenge. Or check out our ...

[Read: 15 Items Always Worth Buying in Bulk.] In the case of paper towels, shop a brand name. Generic paper towels often don't have as many fibers, so they're less absorbent and you'll end up ...

The major paper towel competitors have been faced additional pressure from shoppers trading down to cheaper store and generic brands during the weak economy. In one challenged ad, "Sandy" has a ...