A team of scientists in California say they have discovered a new color they named olo, but you can't see the "most intense teal" with the naked eye.

Scientists have created a new platform called 'Oz' that uses laser light to control up to 1,000 photoreceptors in the eye at once. Using Oz, the researchers showed people images, videos and a new, ...

In a nutshell UC Berkeley scientists created “olo,” a never-before-seen color that exists beyond the natural human vision range by precisely targeting individual photoreceptor cells in the eye. The ...

Scientists have created a technology called Oz that stimulates individual photoreceptor cells in the human eye to create an entirely new, ultra-saturated color never seen in nature—dubbed olo.

SportsLine's model simulated the 2025 Zurich Classic of New Orleans 10,000 times and revealed its surprising PGA Tour golf ...

By stimulating certain cones with extreme precision, scientists can help humans perceive a new color that defies all ...