Gomez and Hailey Bieber have a storied history. Gomez had an on-again-off-again relationship with Bieber's husband, Justin, for 8 years. Hailey and Justin Bieber later married, which was reportedly shortly after he and Gomez had split for the final time.

Following backlash for his reaction to her Vogue cover, Justin took a different, far more muted approach to honoring his wife’s latest accomplishment.

Bieber has signed a $1 billion deal for e.l.f Beauty to acquire her skin care and makeup brand and will take on a new role.