To mark the debut, Lunchables has also reunited Grammy Award-winning artist Lil Jon and hip-hop speedster Twista for a ...

From modern jingles to unusual collabs, Kraft Heinz CMO Todd Kaplan explains how tapping into culture is marketing's best bet ...

Kraft Heinz’s product, available at select retailers nationwide, is part of a plan to drive $2 billion in incremental sales ...

Promotional image from Lunchables for a collaboration between rappers Lil Jon and Twista for a remake of the once-viral song “Peanut Butter Jelly Time.” (Kraft Heinz) “It was cool to link ...