Mattel is launching a new toy brand called Brick Shop, and it's aimed squarely at LEGO enthusiasts. Mattel enters the ...

You might not remember your first Hot Wheels car (or perhaps your first Matchbox car; the British brand was bought by Hot Wheels owner Mattel in 1997), but from the moment you were old enough to ...

preferring instead to hide their cars inside small boxes (indeed, the genesis of the entire Matchbox brand name) and rely on art to represent the vehicle. Hot Wheels went fully in the other ...

Each set includes real metal parts and an exclusive Hot Wheels die-cast car, with pre-orders available now and wider release expected this summer. The new lineup debuts with seven vehicle-based ...