Associates who use and believe in the program can drive more customer engagement than any ad, convenience retailers say ...

Traditional loyalty programs were built around credit cards. Points, perks and upgrades are doled out to those who spend the most—on credit. However, this system ignores a huge segment of the ...

This is where a loyalty program can be a valuable tool. Focus on long-term revenue and leverage rewards programs to lower costs for customers. Returning customers are invaluable.

"Atmos Rewards is designed to set a new standard for airline loyalty – more generous, more flexible, and easier to use, ...

Approximately one-third of Gen Z and millennials surveyed by Gale said they stopped using a loyalty program because it felt ...

For quick-service restaurants, loyalty programs are no longer a nice-to-have; they are essential tools to keep customers coming back. As consumer expectations evolve, it’s crucial for QSRs to rethink ...