With a summer to remember, Boston Celtics star Jayson Tatum is returning to the hardcourt with a new pair of new signature ...

Celtics star Jaylen Brown just unveiled a new sneaker brand called 741, with a new sneaker available for preorder.

Jayson Tatum and Jordan Brand are launching the Tatum 3s this fall. Here's a sneak peek at the "Welcome to the Garden" ...

Nowadays, sneakers are merely just that. Instead, they're a statement, an investment, and a way of life for many.

Nike created the Jordan Brand just for Michael Jordan, and many other NBA players followed in his footsteps, as it were.

Nike has become a huge part of the NBA culture with many players endorsing the footwear. Here's the 10 all-time greatest Nike ...

Originally released in 1985, Nike Air Jordan sneakers are one of the most iconic shoes in basketball and pop culture. And ...

Chicago Bulls legend Michael Jordan's game-worn sneakers from the 1993 NBA Playoffs are available at an auction.

College endorsements could help revive Nike's struggling stock, with strong growth potential in China and promising brand ...

NBA legend Michael Jordan was issued a major challenge by Chris Paul in a room full of kids and the Chicago Bulls icon prevented the youngsters from getting free shoes.

In 1988, Nike wanted a campaign for its line of cross-training shoes with pitchman ... Blackmon is hanging on a basketball hoop. “That’s right, Air Jordan, Air Jordan, Air Jordan,” he ...

Right now it's like a hairline Jordan Chiles has been accused of ripping off the Chicago Sky's Angel Reese by signing a shoes deal with Nike just weeks after being cruelly stripped of her bronze ...