News

Riveted jeans were invented in downtown Reno in 1871, and local tailor Jacob Davis went into business with Levi Strauss a ...
Portuguese explorer Vasco da Gama arrived in India’s Calicut on May 20, 1498, becoming the first European to reach India via ...
May 20th holds a significant place in world history, marked by groundbreaking achievements and pivotal moments that have ...
President Bill Clinton permanently closed Pennsylvania Avenue in front of the White House after more than 200 years of mostly ...
Born in 1873 and loved by everyone from Hailey Bieber to Patti Smith, this is the story of the first and original jean ...
“Born” on May 20, 1873, this anniversary date is a tribute to the denim ... it was on that May date 153 years ago that Levi ...
From skinny to barrel and ultra-high to low-slung, jeans trends are ever changing – so how can we choose the perfect pair for ...
Levi Strauss & Co., proposing that they partner on a patent. “On ‘501 Day’ – 20th May, 1873 [the patent] was granted, and the modern blue jean or riveted denim pant was born.” ...
On this date in history: In 526, up to 300,000 people were killed in an earthquake in Syria and Antioch. In 1873, Levi Strauss and Jacob Davis were granted a patent for blue jeans with copper rivets.