Coca-Cola's vitaminwater has taken a different approach with its rebrand. It's ditching the previous slightly pharmaceutical-looking identity in favour of bolder branding that aims to be fun rather ...

Pete Lempert, who took over as CEO of TRG in March, explains how he's getting the agency back on the industry's radar five ...

Logos are essential to an iconic brand identity, so when it comes to redesigning them, it's no mean feat. While there are ...

Leading strategy and creative agency VSA Partners is aiming to flip the switch, bringing the fun back to logo redesign with ...

Just a season ago, Utah Hockey Club was a brand-new team trying to fit into its new Utah environment and transition away from ...

The Jordan MVP 92 'Desert Camo' is on the way and have a look all their own. These sneakers possess a unique design that demands ... inscribed heel and Jumpman logos. I like low-top Jordan ...

The top of the basketball food chain was fed in the first contest of the day as Juneau-AML topped Mt. Edgecumbe 90-84 to win the A (Open) Bracket crown Saturday at the 76th Annual Juneau Lions ...

Allen's alma mater, the University of Wyoming, has paid $2 million for a 30-second video ad that highlights Allen’s rise from an unrecruited junior-college quarterback to this year’s NFL MVP.

Josh Allen of the Buffalo Bills and Lamar Jackson of the Baltimore Ravens are the leading MVP candidates this season. Both signal callers are seeking their first Super Bowl appearances as they ...

Before this NFL season began, a major concern surrounding the Philadelphia Eagles was how their new running back would play behind a new-look offensive line. That question has been definitively ...