Condé Nast announced Tuesday that it has appointed Vogue veteran Mark Guiducci as the first global editorial director of ...

Prime Video has named Nicole Clemens as VP and head of international originals for Prime Video and Amazon MGM Studios, ...

Traditionally, the people responsible for positioning brands have concentrated on points of difference—the benefits that set each brand apart from the competition. Maytag is distinguished by ...

Distinguish your luxury brand by using thoughtfully designed packaging to tell a compelling story and create memorable first impressions. Develop your brand’s unique packaging by carefully selecting ...

She listed herself as the CEO and founder of a spirits branding company called "American Dream Corp," which has since been dissolved. A 2023 article from Impact Wealth said that the company would ...

One staffer recalled a time when the “It Ends With Us” actress was set to host a photo shoot for the brand at her Westchester County, NY, mansion, but when Preserve staffers and a model ...

But we do know one thing. Right now, as Frank Seravalli mentioned late yesterday afternoon, it’s between Marc Bergevin and Mathieu Darche. For his part, David Ettedgui shared some new ...

You might have thought the Olympia Beer brand was dead when it disappeared from South Sound shelves in early 2021 as its owner announced a temporary pause in production. After some twists and ...

Z Energy has launched a new self-service fuel brand aimed at offering New Zealanders a low-cost alternative at the pump — and early signs suggest it’s already shaking up the market. The company ...

Oliver said. SEE ALSO: Branding Experts on Decision to Flip Max Back to HBO Max: ‘A Corporate Walk of Shame’ Last week at the Warner Bros. Discovery advertising upfront, the company announced ...