In her first interview as managing director of Bulgari's perfume business unit, Valentina Colombo discusses the strategic ...

Apple WWDC 2025 Day 4 reveals tools reshaping B2C marketing—interactive snippets, watchOS widgets, and visionOS for always-on brand engagement.

Global soccer icon Lionel Messi has revealed his favorite goal from more than 850 (and counting) that he's netted in his career. And the winner is: Messi's headed goal that sealed the 2009 UEFA ...

Lionel Messi will select his favorite career goal to be transformed into digital art by Refik Anadol. The artwork will be unveiled at Christie's in New York City on June 11 and auctioned off for ...

Sky Sports marketing director Dave Stratton said ... doing it in a way which adds to the experience rather than interrupts it. “Our goal is to make our advertising as engaging and entertaining as the ...

In a world where time equals money, marketing and business development ... gently redirecting the conversation to your goals shows that you respect their schedule and keeps things moving forward.

This content is produced by a publishing partner of Open Mic. Open Mic is the self-publishing platform for the marketing industry, allowing members to publish news, opinion and insights on thedrum ...

Search Engine Land » PPC » How to measure YouTube ad success with KPIs for every marketing goal Share YouTube is a cornerstone of paid video advertising, offering unparalleled reach and creative ...

This includes icons, design patterns ... According to Christine Hade, an Omni Channel Brand Marketing & Innovation Executive, “A good dashboard will show 1) performance versus; 2) goals; and 3) ...

In the complex world of paid marketing, setting clear and measurable goals can be the difference between a thriving campaign and a wasted budget. The need for precision in paid marketing has never ...