Mattel CEO Ynon Kreiz laid out how he's applying lessons from Barbie to build franchises around Matchbox cars, Hot Wheels, ...

John Cena will star in the upcoming Matchbox Cars movie, reigniting childhood nostalgia for many. The Matchbox film follows ...

As DC prepares to celebrate Batman’s 85th birthday with a whole bunch of celebrations and experiences, Mattel announced it ...

In honor of Hispanic Heritage Month, Mattel has added internationally known Latina author and activist Isabel Allende to its ...

Barbie Signature is stepping into the world of DC Comics as they unveil some brand new dolls featuring some iconic villains ...

My iPhone might have won this round, but thanks to the Barbie phone I’ve had a chance to really stop and think about the way ...

Created by Mattel and HMD, the retro Barbie flip phone takes users back to when cell phones were only used to receive calls ...

Usher in this year's Festival of Lights with the upcoming Barbie Diwali Anita Dongre 2024 with Mattel's collaboration with ...

Every year, DC Comics celebrates the Caped Crusader with Batman Day. This year — the year Batman turns 85 — the day is ...

August 31, 2024--Mattel Inc.’s (NASDAQ: MAT) Barbie® unveiled the latest Barbie brand campaign titled "Give Limitless Possibilities™" today, alongside 2024 Barbie Role Model and WNBA legend ...

Batman comic, published in 1939. To celebrate, DC Comics has partnered with Barbie to make two dolls based on two of the ...

Barbie is headed to Gotham City, as Mattel reveals new Poison Ivy and Harley Quinn dolls just in time for Batman Day.