The Matchbox Cars movie follows the phenomenal success of another film from Mattel’s extensive lineup of toys, Barbie. That ...

My iPhone might have won this round, but thanks to the Barbie phone I’ve had a chance to really stop and think about the way ...

Usher in this year's Festival of Lights with the upcoming Barbie Diwali Anita Dongre 2024 with Mattel's collaboration with ...

Barbie Signature is stepping into the world of DC Comics as they unveil some brand new dolls featuring some iconic villains ...

All year long in celebration of the brand’s 65th anniversary, Barbie is putting a spotlight on inspiring stories shaping the ...

All the children featured in the film with Harmanpreet were selected through Mattel India’s nationwide campaign, held at ...

Everything we covered on WTR over the past seven days, and all you need to know from the world of trademarks to set yourself ...

Less than a year after the Oct. 7 attack occurred, the first-ever scripted dramatization of the tragedy got a U.S. preview ...

“Design has been at the heart of Barbie’s story ever since her creation sixty-five years ago,” Tim Marlow, CEO of the Design ...

On the occasion of Mattel Inc.’s Barbie brand’s 65th anniversary, pink meets pitch in the ‘You Can Be Anything' campaign with ...

Josh Silverman, chief franchise officer of Mattel, is set to deliver a keynote at the upcoming MIPJunior, taking place in Cannes from October 18 to 20.

Barbie, it seems, was just the beginning. Toy brand Mattel has plans to use its iconic Matchbox die-cast toy car line as the ...