They spend (far) more time fussing with their hair than women.

When the effort debuted last fall, the celebrity-led upstart was by then estimated to be worth billions and already in vogue with a choosy Gen Z audience that has reshaped category trends thanks to ...

Actor Michelle Yeoh offered a masterclass in fresh-faced beauty on the SAG red carpet. Her easy curls, flushed cheeks, and dewy skin were award-worthy. Abbott Elementary's Janelle James's spiky ...

Gen Z are the masters of romanticising everyday life. Whether it’s the chequered black and white tiles in a small diner or ...

the celebrity-led upstart was by then estimated to be worth billions and already in vogue with a choosy Gen Z audience that has reshaped category trends thanks to apps like TikTok. Rare Beauty ...

Women are challenging beauty norms, embracing self-love despite societal judgments about appearance. From facing scrutiny over grey hair, dusky skin, and height, to overcoming insecurities related ...

Presenting your absolute faves from the world of beauty... Here, on the Cosmo UK beauty desk, there are very few things we love more than testing newness for you, bringing you the scoop on what's ...

Inspired by Gen Z and Gen Alpha's love for vibrant aesthetics, Digi Beauty sets include 24 nails per pack with a UV-cured finish for chip resistance and a salon-quality look. Each set is designed ...

Minimalist beauty brands are having a moment, and for women who are constantly on the go, Merit Beauty is a game-changer. Founded by Katherine Power (also the brains behind Versed Skincare and Who ...