When a child goes missing today, word is spread through an Amber Alert or digital missing persons poster — but national efforts to increase awareness of missing kids began four decades ago with a ...

The milk carton campaign began to fade out in the late 1980s as people began to question whether it actually helped find any missing children alive. The strategy also faded in Canada. "What it did ...

“People will have to think about it.” A 1985 Palm Beach Post story about the milk-carton initiative. (Newspapers.com) “With so many children missing,” The New York Times reported in ...

Getting such messages out as quickly as possible is considered key in helping law enforcement find missing people ... vanished children stared out from milk cartons during a short-lived initiative ...

Patz's father, a professional photographer, made copies of Etan's picture and distributed them far and wide, raising the profile of the missing-person ... on the sides of milk cartons.