Mixue said its strengths lie in standardization and scale. With a menu of 35 items, it focuses on teas with lemon and coconut ingredients, which helps lower costs. Adoption of the franchise model ...

The same year, Mixue chose Hanoi, the Vietnamese capital ... "The names of our tea products are based on the titles of Chinese poems. On our menu, we categorize products based on the type of tea, ...

Starbucks has announced price reductions averaging 5 yuan on select iced and tea‐based beverages in China, marking a ...

The Shandong-born chain is expanding beyond its home turf, betting that supply chain depth and value pricing can win over ...

Mixue's unrivaled low-cost supply chain, high replication efficiency, and ultra-low pricing create a durable moat and rapid franchise expansion, especially in lower-tier cities. Despite a premium ...

McDonald’s was founded 85 years ago in San Bernardino, Calif. It’s the world’s second-largest private employer—behind only ...

Mixue, an affordable soft-serve ice cream and tea chain ... Efforts to localise products and services — such as halal certification and Malay-language menus — have further broadened their appeal.

Like In-N-Out fanatics everywhere, he celebrated the chain’s secret menu, which includes well-known favorites like the Neapolitan shake and root beer float. But even In-N-Out devotees might not ...

Thanks to this simple yet satisfying menu, Mixue has achieved success across China and 11 other countries, including Thailand, Singapore, and Australia. McDonald's may have a larger reach ...

HONG KONG — Chinese drinks company Mixue Group, which has surpassed McDonald's and Starbucks in store count to become the world's largest food and beverage chain, reported a spike in profits on ...

Mixue Group, a Chinese drinks company, reported increased profits and outlined expansion plans. They raised $444 million with a successful Hong Kong listing. Mixue has more than 46,000 stores ...