the value of the NBA, along with its teams, keeps climbing every day. Since the inception of the league, the sport of basketball has made huge strides and has become one of the most popular sports ...

It should go without saying that basketball is a huge revenue driver for the cities in which these most popular teams play. Considering that the average NBA team is worth $3.85 billion ...

This makes up about 11% of the total NBA fanbase on social media, the highest among all NBA teams. Their social media ... the Celtics are one of the most storied franchises in the league.

Sports teams looking to boost their social followings just need to do one thing: sign LeBron James. James' current team, the ...

When the NBA season opens Tuesday ... sent to San Antonio if it falls outside the top 10. Listening to hard-charging coach Will Hardy rip into his team after uninspired losses was way more ...

(Photo by Allen Berezovsky/Getty Images) Perhaps the most popular NBA team worldwide, Jeanie Buss sure has a lot on her plate as the owner of the Lakers. The team did not trade for a star to pair ...

As one of the most popular sports leagues ... This makes any discussion about NBA teams and their pay feel right at home alongside other content available on this site. The Cleveland Cavaliers ...

And it’s been the most popular name in the league for the last ... for Indiana as the Pacers take on the Thunder in the team's 1st NBA Finals home game in 25 years. The Athletic: Haliburton's ...