The NFL is constantly looking to innovate and sell. Notably, that often includes coming up with new uniforms and designs.

Discover the wild theory about Super Bowl logo colors predicting the championship teams. Coincidence or clever marketing?

The Super Bowl LX logo has a lot more than two primary colors, prompting many online to theorize several possible matchup combinations.

If you're ready to make a way-too-early prediction about who will play in the Super Bowl next year based on the logo's colors ...

RELATED: Super Bowl halftime show guest performer revealed The gist of the theory is this: the colors used in the logo offer clues to which teams will be in the game. For a long time, the NFL used ...

All you need to know about the highly intriguing Super Bowl Logo Conspiracy theory and decide for yourself if it's a fact or ...

In this undated photo provided by the NFL ... theme art and logo will be featured almost everywhere such as digital game tickets, the official program cover, the team jerseys for the Kansas ...

They captured six titles from 2002 to 2019. However, not every NFL team has won a Super Bowl. The Buffalo Bills and Minnesota Vikings are tied for the most Super Bowl appearances without an ...

The NFL's "script writers ... the colors of the Super Bowl logo happens to match at least one of the teams playing. It all started with Super Bowl LVI, when the orange and yellow hues conveniently ...

"Australia is a really important market for the NFL globally," he said. "It's a passionate sporting culture." Kevin Demoff, the Rams' president of team operations, said the club was eager for the ...

The Rams have had marketing rights in Australia since the NFL started its international marketing program in 2022. “We could not be more excited,” team President Kevin Demoff said.

The logo for last year’s championship, Super Bowl LVIII, was purple and red. Before the matchup was set, the two teams projected to go all the way were the Baltimore Ravens and the San Francisco 49ers ...