The Tennessee Volunteers' apparel contract with Nike is set to end in the summer of next year. Recently, whispers of a move ...

The agreement highlights the ongoing strength and strategic relevance of the sports retail industry, even in the face of ...

Sports National Basketball analyst Travis Branham recaps what he saw from 4-Star SF and Arkansas commit JJ Andrews (Little ...

South Carolina Gamecocks alum A'ja Wilson's signature line at Nike has been so popular, the first shoe sold out within ...

Nike used Scottie Scheffler's arrest to come up with their latest ad featuring the golfer, referencing it to celebrate PGA ...

If Dick’s Sporting Goods Inc. can turn around Foot Locker Inc. — a feat the footwear chain has struggled with on its own — ...

When he's not coaching the Colorado Buffaloes, Pro Football Hall of Fame member Deion Sanders dabbles in all sorts of ...

Deion Sanders and Nike have been steadily releasing models and colorways of his signature Diamond Turf shoe and cleat since ...

Nike revives a classic with the new Air Max Moto 2K sneaker, a modern reinterpretation of the Air Max Moto+ 6 from 2008.

Under Armour has recently had problems in both its direct-to-consumer and wholesale businesses. Although annual sales through its direct-to-consumer channels increased to about $2.1 billion in fiscal ...

One Real Madrid Player made the Forbes’ Highest Paid Athletes List for 2025, the only soccer player in Europe to do so.

Nike and Dallas Cowboys star CeeDee Lamb have unveiled a collaboration for a player-edition football cleat dropping this ...