PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may ...

Simone Biles just celebrated her 28th birthday in serious style, rocking one of this year’s biggest trends. Check out the ...

Leighton Meester is winking back to her most iconic onscreen character: Blair Waldorf. This Tuesday, the actor stepped out in ...

From preppy schoolgirl aesthetics to bohemian elegance and high-octane glamour, Ananya Panday effortlessly switches between trends ...

In an exciting expansion to the Maison Celine universe – which has previously featured everything from skateboards to pet accessories and playing cards – the luxury fashion house's latest drop ...

"You know right wing is 'in' when a fast fashion company does a WHOLE REBRAND going from mostly 'club clothes' to half their ...

Victoria Ratcliff, played by Parker Posey, and Jaclyn Lemon, Michelle Monaghan, are two well-dressed rich women just looking ...

The designer, who has been credited with revamping the legacy American brand, on her spring must-haves, her daily uniform, ...

This Tuesday, the actor stepped out in Paris for the last day of Fashion Week in a casually preppy look that repped ... and dainty gold jewelry—plus her new fiery orange hair.

The resurgence of the bullet bra comes at an intriguing moment in fashion. While some may question its place in today’s ...

As the runways got loud with "boom boom," brands including Sandro, Maje and Maison Kitsuné focused on classic shapes and ...