No one puts baby (blue) in the corner—the soft shade is an airy and elegant alternative to your typical neutral.

The oversized blazer is for every season and can be the perfect summer office look. The trick is in swapping out your wintery ...

Doechii is everywhere. The Grammy award-winning rapper has become a hot commodity, so getting any opportunity to see the ...

PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may ...

The new 5,384 sq. ft. store will be located on Levis Commons Boulevard just steps away from the soon-to-open Anthropologie.

The result is a Rag & Bone you’re very familiar with—denim remains one of the brand’s focal points—but with more ...

For those unfamiliar, the brand was founded in Texas in the 1980s and remained on the scene until the death of its founder, ...

Clever accessorising is also good fashion economy as it re-invents what you already own without overstretching your budget. That said, here we highlight ten ...

Ivy League style is trending again in Canada. Here's how the classic preppy look is influencing modern fashion collections, ...

Take a look at our 100+ preppy baby names for girls and boys, and see if you can find a name that will suit your beautiful future child. Parents often choose preppy first names for their children ...

When Vetements held its runway debut for spring/summer 2015, Vogue’s Maya Singer described it as “the kind of thing a woman could grab rumpled off the floor and put on in the dark”. Extended shirt ...

Consumer staples stocks can hold up well amid market uncertainty. Dividend-paying companies can be a great way to participate in the stock market while collecting passive income. Investors shouldn ...