Kentucky’s athletic department already generates over $200 million in annual revenue, and this latest move positions the ...

The announced investigation also comes several days after President Donald Trump waded in into a local fight over the ...

The potential to profit off their name, image and likeness away from the sport both intrigues and concerns athletes heading ...

The arrest is part of a federal crackdown on what Attorney General Pam Bondi has described as a wave of domestic terrorism ...

Seven schools in northern Illinois could be required to change their name, logo, or mascot if a recently passed Illinois bill ...

The state law’s rules for NIL are straightforward: Athletes can’t take money from the gambling, tobacco or alcohol industries. They can’t use a university logo without permission.

It has to be this way. Auburn might be the top dawg after winning the SEC Championship, but this was not the biggest NIL budget in the SEC. That title belonged to Arkansas. It wasn't even second.

It also provided a window on what those agreements generally may look like: lengthy, granting the schools wide-ranging use of athletes’ NIL and placing some significant limitations on the athletes.

LAS VEGAS (AP) — From the traditional National Invitation Tournament to the College Basketball Invitational and CollegeInsider.com, the sport doesn't lack postseason opportunities for teams that ...

Beard will receive a raise and an NIL budget considered to be top five within the SEC to remain with the program. Beard was a logical candidate to replace Buzz Williams at Texas A&M because of ...