Head of the Joffe Books imprint Choc Lit Becky Slorach acquired world rights to two college-football romance series by Eve L ...

Enabling holistic audience measurement and attribution across sponsorships and ads within sports and live entertainment, with support from Televisa Univision Relo Metrics and VideoAmp today announced ...

Evan Williams Bourbon has rolled out its 2025 American-Made Heroes program, shining a spotlight on six remarkable U.S.

The brand has won 11 Collision Award, as well as a Webby Award. Julien Borde, Mediawan Kids & Family president, told Variety that the series will likely be the first of its kind and addresses a ...

Even if you aren't a hardcore car enthusiast, you've likely heard of Michelin. This brand is the biggest tire manufacturer in the world, with the exception of Lego, and that's only if you stretch ...

For the last several years, Pride Month was a splashy marketing event for big brands. Stores adorned windows with rainbow flags, displayed LGBTQ-themed t-shirts and coffee mugs at their entrances ...

The grand celebration brought together top executives from leading health, wellness, and beauty brands, Watsons’ leadership, employees, and special guests, all dressed to shine with the evening ...

To me, my spoilers! Regular leak-purveyor MyTimetoShine alleges that Nicole Kidman is being eyes to play the undisclosed primary villain of Brand New Day. Nicole Kidman (Australia) is being eyed ...

Spinoff drama has hit the television business, but with one big cliffhanger: Can these new companies thrive on their own? Lukas I. Alpert writes about the media and entertainment industries for ...

Tesla’s global brand appeal has declined, according to a UBS poll. American buyers’ positive view of Tesla dropped from 38% to 29%. Chinese EV buyers increasingly lust after BYD and Xiaomi ...

The Korean Business Research Institute has published this month’s brand reputation rankings for rising stars! The rankings were determined through an analysis of various rising stars’ media ...