Consumer groups across Europe are accusing Shein of using manipulative tactics like fake countdowns and guilt-tripping ...

Twenty-four consumer organisations from 21 countries, including the Cyprus Consumers Association, filed an official complaint ...

This is not Shein first clash with European authorities. On 27 May, the European Commission issued a stern warning to the ...

Shein has been warned of potential fines if it fails to address EU consumer law violations identified during an extensive ...

From fake discounts to missing contact details, Shein is under fire from Irish and EU watchdogs over alleged legal breaches ...

And Shein this week received a warning from European Union regulators over alleged consumer protection violations. The European Commission, along with watchdogs from Belgium, France, Ireland ...

along with other consumer rights watchdogs in Belgium, France, Ireland, and the Netherlands. According to the statement, the investigation revealed that Shein had engaged in multiple practices "in ...

In May 2025, the CPC Network, with contributions from Belgium, France, Ireland and the Netherlands, and under the supervision of the European Commission, instructed Shein to align its practices ...

The warning comes from the European Commission (EC), along with the Competition and Consumer Protection Commission (CCPC) and consumer authorities from Belgium, France, and The Netherlands ...