Consumer groups across Europe are accusing Shein of using manipulative tactics like fake countdowns and guilt-tripping ...

Fast-fashion giant Shein has been hit with a formal EU complaint over alleged "dark patterns" in its online marketing.

These strategies allegedly coerce customers into unintended spending, exacerbating environmental harm and the societal issues ...

Consumer groups from 21 countries accuse Shein of manipulative sales tactics and deceptive marketing Formal complaint urges ...

A recent survey reports around 250,000 South Africans are already shopping on Shein. Ths is according to the Marketing All Product Survey (MAPS). Since rival online shopping giant Temu lauched ...

This week, we’re shining a spotlight on Jennifer Brown, Director of Influencer Marketing and Talent Partnerships from SHEIN. She shares how SHEIN approaches influencer marketing through trend ...

Chinese-based discount retailers Shein and Temu are being forced to take drastic measures as they are doubly impacted by President Trump’s ongoing tariff tit-for-tat with China. Not only will the ...

There are just four days left before Chinese e-commerce sites Shein and Temu will raise prices due to recent tariff increases. Both companies issued recent notices announcing the price increases ...

(Representative Image) Tariffs imposed by the Trump administration will not eject fast-fashion juggernaut Shein from the US market, its executive chairman Donald Tang has told AFP. The head of the ...

The Chinese companies Shein and Temu have become wildly popular for their dirt-cheap clothes and gadgets. Hidden behind the trendy bargains, however, rests an ugly truth: these companies are ...

“The market is very wide and no one brand can dominate it; I believe Shein’s return would not ... According to Nykaa’s investor presentation, its marketing and advertising expenses surged ...