Williams is the first Black woman to handcraft both the Super Bowl logo and theme art, per Essence. She is also the first local artist to collaborate on a Super Bowl logo with the NFL.

Designer Tahj Williams: The First Black Woman To Make A Super Bowl Logo The Super Bowl 59 logo was designed by Tahj Williams, a 26-year-old artist from New Orleans who also works as a Microsoft ...

The design is a nod to the historic Black Indian ... II until 2009's Super Bowl XLIV, the game's logo included various colors, fonts and designs. In its earliest days, red, white and blue ...

First, it provided some brand synergy. The NFL’s logo features red, white and blue, so getting those colors into the Super Bowl logo every year was great for branding purposes. Second ...

who is the first person to handcraft both the Super Bowl logo and theme art. Her intricate beadwork reflects the spirit of her city, celebrating Black Masking culture, which Williams' uncle ...