Best Buy began selling the Switch 2 at its retail locations on June 5. It previously said it wouldn't sell the handheld at ...

Mattel has partnered with OpenAI to create AI-powered toys and games, with the first product expected to be announced later this year.

Squishmallows, the popular plush toy brand that took the world by storm when it launched in 2017, has a new product that’s ...

The joint effort between the toy company and major player in artificial intelligence shows how AI is permeating every part of life, including playtime.

Angelina Jolie enjoys a pre-Christmas shopping trip at Target in West Hollywood. The actress, who was accompanied by her children, Shiloh and Knox, purchased a few toys including a ‘Star Wars Ultimate ...

McFarlane Toys is back with a new Gold Label Exclusive DC Comics Multiverse figure as Kite flies into the DC Multiverse ...

The partnership aligns with Mattel’s strategic shift under CEO Ynon Kreiz, a former entertainment executive who has ...

If you’re like me, you’ve had plans to go see the live-action How to Train Your Dragon in theaters for weeks. As my favorite ...

Takes you closer to the games, movies and TV you love Issues delivered straight to your door or device ...

A human-sized Labubu doll fetched a whopping 1.08 million yuan ($150,000) at an auction in Beijing, in a testament to the ...

Kids of all ages need captivating toys — whether it’s an IP-driven craft kit, a board game with original characters, or a ...

The city of Jurupa Valley is hosting an in-person job fair for the bullseye retailer Target from 10 a.m. to 5 p.m. Friday, ...