As B2B marketers work to modernize GTM strategies and scale impact, 2X's Lisa Cole has written an alternative to the ...

Building proposals from scattered spreadsheets and outdated templates is costing contractors time, revenue, and ...

Intent data revolutionizes ABM by revealing real-time buyer interest. Combining first- and third-party signals enables ...

Kaveh Vahdat, founder and president of the fractional CMO services company RiseOpp, agrees that business leaders are leaving ...

This article shows how B2B marketers can use AI to create consistent, high-quality content at scale without sacrificing strategy or brand voice.

Customer relationship management (CRM) doesn't have to be costly and complicated. Start with the best small-business-friendly CRM software we've tested.

Customers are vital to any business, and customer relation management (CRM) systems can help you maximize every interaction. We help you choose the best CRM for your business among our top-tested ...